At D8 , Steve Jobs said that Apple ’s move to stymie outside advertising representation from collect user data was made to protect user privacy , not to box out the contender . He promised that Apple would allow other advertising networks to collect user statistics , in effect letting them contend with Apple ’s own iAd .
But there’sa stipulation in the revise Io termsprecluding non - independent advertisers from collecting such data . Here ’s the relevant transit :
3.3.9 You and Your Applications may not collect , use , or unwrap to any third company , exploiter or machine data without prior user consent , and then only under the following shape :
– The appeal , enjoyment or revealing is necessary for provide a service or social occasion that is directly relevant to the manipulation of the app . For example , without Apple ’s prior write consent , You may not utilize third company analytics software system in Your software to collect and send gimmick data point to a third party for aggregation , processing , or analytic thinking .
An advertising Robert William Service supplier owned by or assort with a developer or distributor of mobile machine ? Yep , that ’s sound a mountain like Google ’s AdMob . The footling guys will for certain be well-chosen to sow their into Apple ’s app ecosystem , butiAd ’s biggest competitor , AdMob , could well be lock out . Jobs was n’t lie when he said that iOS would open up to other advertising networks , he just was n’t quite telling the full truth . [ AllThingsDviaApple InsiderviaEngadget ]
How Apple Enabled Google ’s $ 750 Million AdMob Purchase
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