Photo: Michael Loccisano/FilmMagic
A Virginia man is taking legal action against Godiva after he claims their products were falsely-advertised.
The lawsuit states that “Belgian 1926” was displayed across the front of the chocolates, which would lead a “reasonable consumer” to assume that the product was made in Belgium at a “premium” price.
Instead, the document reads, “all Godiva chocolates sold in the United States are created at a plant in Reading, Pennsylvania.”
The man is now seeking $74,000 in damages, according to MacFarlane.
Representatives at Godiva did not immediately respond to PEOPLE’s request for comment.
The company was initially called Chocolaterie Draps but later changed their name to Godiva (after Lady Godiva) once the family decided to open an exclusive chocolate shop.
In 1966, the family crossed paths with the Campbell Soup Company, who eventually acquired a third of a stake in Godiva and went on to introduce it to the American public.
Though they no longer own Godiva, Campbell’s played a major role in helping the chocolatier expand all over the world, with more than 600 stores currently in the United States, Canada, Europe, and Asia.
The soup company also bought a plant in Reading, PA during the 1960s to help with production, which has since become the spot where the company makes chocolate for the U.S. market.
The Belgian plant, meanwhile, produces for the rest of the world, according to Godiva’s website.
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This isn’t the first time that Godiva has faced legal action over the origin of their chocolate.
The plaintiffs sought $5 million in damages and demanded a jury trial, but the case was eventually dismissed the outlet reports.
source: people.com
